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Blog Posts (21)
- Summer Merch that won’t STFU
STFU's Airbrush is All Over OM’s Summer 2024 Collection Summer's sizzling, and we're not just talking about the weather. We're turning up the heat with another annual artist collaboration that's all about vintage 80's vibes, bold statements, and a healthy dose of attitude. We're stoked to unveil our exclusive collection of tees and tanks created with the one-and-only STFU (You Talk Too Much) , a NYC-based artist known for killer airbrush skills and tongue-in-cheek humor. STFU, the enigmatic airbrush ninja who lets their work do the shouting, is known for his vibrant, 80s-inspired designs that often feature pop culture throwbacks and mischievous twists. With a client list that reads like a who's who of cool, such as Nike and Converse to Ksubi and Timberland, STFU's work has adorned everything from threads and trinkets to album covers and mural walls. The artwork typically references animals or cartoons from our childhood, such as Winnie the Pooh or Carebears, often using monochromatic blues and reds. When we started brainstorming our summer swag drop, we knew we wanted something that screamed summer nostalgia and called upon our handcrafted requirements. STFU’s unique blend of retro cool and a "don't mess with me" attitude perfectly matches our brand's rebellious spirit and passion for artistry. The artist’s main medium is Airbrush art. It’s a technique that uses air to make paint go whoosh and hit peak fame in the 80s, becoming the go-to for custom car flair, concert tees, and murals. These days, it's made a comeback with a vengeance, thanks to radical artists like STFU, who not only push the medium's boundaries but combine it with twisted but stylish imagery. Our collab with STFU resulted in a limited-edition Overall Murals collection of tees, tanks, and a sticker pack. Using a Doberman to represent the OM “wall dogs” is more than fitting. Sign and billboard painters are known as wall dogs in our industry because when they are painting up high on a building, they feel like they are chained to the wall. A doberman is a dog breed known for being muscular, strong, powerful, and fearless, just like our painters need to be. This tough-as-nails pup by STFU is surrounded by paint cans arranged in a vibrant floral explosion. Palm trees are grooving in the background, and our "Overall Murals" has been stylized with the artist’s airbrush. It's a tribute to sunny days, street art swagger, and the freedom to be yourself. Keep your eyes peeled for our summer merch box , packed with these exclusive STFU pieces and other goodies designed to help you rule the season.
- How are you, really, San Francisco?
"How are you, really?" This question was posed by one of my favorite ad campaigns , created by the artist We’re Not Really Strangers and painted by Overall Murals. It's a question that now arises whenever I visit the Bay Area to see my parents in Marin County, where I grew up. How are you, really, San Francisco? Although I wasn’t born in America, I arrived at SFO from Thailand at just six months old and was raised in San Rafael , a suburb 18 miles north of San Francisco. Despite its reputation as one of the most beautiful places to grow up, it was also boring to a teenager. And in the mid-90s, San Francisco was the epicenter of cool. My friends and I would skip school to ride the bus or hitchhike into the city to get piercings, buy vintage clothes and collect rave flyers. Once we got our own cars, we would either drive to the beach or head to the city to party and find diverse groups of people. When it was time for college, I moved to the University of San Francisco dormitories, where more days were spent getting to know the city. After graduation, I stayed for a couple more years, exploring every neighborhood—even Bayview-Hunters Point —before moving east for grad school. There, I became an annoying Californian in Boston, touting my roots and how much “better” things were in San Francisco. Today, as a New Yorker, I make a point to always land at SFO when visiting my original "home." When I near the airport exit, a deep-seated anxiety overcomes me, hoping the city I hold so dear is doing well. I had never worried about San Francisco until the pandemic hit. It seemed that overnight, the well-known, affluent, techy, sports fan-heavy, historically and naturally beautiful city with a “golden” bridge is now practically considered a third-world country by many, near and far. The news of San Francisco's downfall spread like a California wildfire. It signaled to the world that San Francisco had been forsaken by those who once enriched and elevated it. Now, it is seen as a city plagued by crime, earning the nickname " Bip City " rife with drug issues (but not in the iconic Haight Street way of the 60s and mid-90s) and overwhelmed by a relentless, belligerent homeless population. Once one of the most posh and expensive places to live, San Francisco has now seen its real estate prices plummet to the lowest levels in years, experiencing the greatest drops in the nation. No one wanted to be here, live here, nor invest here. Since moving to the East Coast in 2005, I have visited San Francisco at least three to five times a year. This includes having my wedding in the city and visits during the pandemic in 2020 and post. Pre-pandemic, the streets were dense with crowds of both Bay locals and tourists. The city was thriving. My business, Overall Murals, was booked solid on every one of our mural walls, from the Marina to SOMA. San Francisco was a lucrative playland, and things could only go up from there. From 2020 to 2021, the city was hit hard. While it was bleak everywhere, San Francisco was knocked out, landing in the ICU with an unknown discharge date. Downtown San Francisco became a wasteland, with tech and finance professionals opting to work remotely from exotic locales or moving back to their hometowns or somewhere cheaper but still trendy like Austin. Once somewhat tolerable, the Tenderloin (the TL) became the life source of any travel YouTuber’s “ San Francisco is F’d ” content, scaring potential future tourists for years to come. Those who stayed watched as the world simply lost hope on them. From my perspective, the dark smoke of the bad news is beginning to clear. I first noticed the blue sky peeking out in 2022, when mega promoter Golden Voice put on the first annual The Portola Music Festival at Pier 80, showcasing worldwide electronic music talent. My husband, a bunch of local friends and I checked it out. That weekend, we found the hotels were fully booked, there was hardly any breathable standing room on BART, downtown restaurants were full of diners past midnight, and the festival was a ton of fun. The two-day concert is returning for its third round this year and sold-out within its first week of ticket sales. Last summer, after attending a wedding in North Beach, I surprisingly found nearby bars packed and people lining up at the surrounding restaurants. Earlier this year, while touring wallscapes in the Marina District and Cow Hollow there was a noticeable vibrancy; tourists filled the area, making it difficult to find a seat for lunch, even on a late Wednesday afternoon. In February this year, we painted a mural in Union Square for the Lunar New Year, attracting thousands of people celebrating at the parade beneath it. The sky is definitely becoming clearer in Northern California. In fact, ABC News reported in April 2024 that downtown San Francisco is showing signs of a rebound. Tenancy demands are creeping back up, and companies are expanding their downtown footprints. Earlier this month, on June 2, Skrillex and Fred Again, two huge electronic music producers, played a last-minute sold-out outdoor show at the picturesque Civic Center, drawing 25,000 people to the city’s center. Shortly after that, I noticed a LinkedIn post by Rick Robinson, CEO of PJX, who, after a market ride there, proclaimed, “San Francisco is bouncing back!”. These events are particularly eye-opening as they demonstrate that the city has not been forgotten as a cultural mecca, which is the foundation for economic development and attracting new residents. Historically, San Francisco has been the financial center of California since the Gold Rush and is associated with Silicon Valley, the Summer of Love and being a trailblazer for social change. Whenever I’m back in "The City", my favorite part is driving across the Golden Gate Bridge. It never fails to awe with its grandeur alongside the oceanside’s natural beauty. The bridge, standing at the entrance to San Francisco Bay, was built during the Great Depression and symbolizes American ingenuity and resolve. A die-hard San Franciscan once described the city to me as akin to the City of Atlantis, a utopia on the edge of the Mediterranean Sea known for its abundance. But unlike Atlantis, San Francisco has found its way back. It may not be the same as it once was, but what city is? Some of my fondest memories are from here, and I’m excited for my next visit and am optimistic about the city’s future. So, finally, to answer the question: San Francisco is doing well, really.
- SPECIAL LAUNCH
A long-lasting friendship between two companies has flourished into a spicy collaboration. Cosmic Sass Chili Sauce and Overall Murals have teamed up to create a robust, fresh, magical, and vivid flavor. Our simple ingredients bring out the multi- dimensional flavors that highlight the peppers' fruitiness and depth. This unique taste is best enjoyed when friends gather. That's when the magic happens. Meet the Spicy Duo Meet the spicy duo Angel Saemai and Helen Li, who crossed paths in Boston shortly after college. These two entrepreneurs eventually moved to opposite coasts—Angel to New York and Helen to Los Angeles—where they started their families and businesses. In 2016, Helen, an architect, and her husband, Leo Lamprides, a trained culinary chef, launched Chinese Laundry Kitchen, a hand-pulled noodle food truck in Highland Park. Their venture was inspired by a curiosity to explore the intersection of diverse cultural backgrounds and culinary influences. Since then, they have launched a successful Dan Dan sauce , now sold nationwide. Angel and her husband, Dmitry Pankov, founded Overall Murals in 2010. They combined their backgrounds in art and advertising to create a nationwide outdoor advertising and mural painting company. They decided to merge their talents to celebrate their lifelong friendship—which now includes their spouses and children—and their shared appreciation for creativity and hard work (along with Angel's love for hot sauce). They didn't want to keep all the hot sauce to themselves, so they partnered to release an exciting collaborative sauce called Cosmic Sass. Released in the summer of 2024, Overall Murals proudly shares this sauce with their friends and partners, ensuring everyone can enjoy it. 1:1 with Angel and Helen How did the two companies/friends meet? HELEN: Angel and Helen met in Boston shortly after college, and have remained besties ever since. ANGEL: After Boston, Helen moved to LA and Angel to NY where we met our husbands and business partners. Our hubbies and kids are now also buddies and we never miss any opportunity to take a beach trip as well as an annual camping trip together! Roots of your company / How and why did you start? HELEN: Chinese Laundry Kitchen was started in 2016 as a food truck fueled by our curiosity to explore the overlay of our different cultural backgrounds and culinary influences. ANGEL: Overall Murals began in 2010 to fuse the two owner’s backgrounds as well: art and advertising, but on a much larger and public scale. Why the collaboration? HELEN: Because we appreciate each other’s creativity. Plus creating with friends is FUN! ANGEL: We love CLK’s hot sauce and crave it whenever we don’t have any in the fridge. It has quality ingredients, just like the top notch quality we strive for in our own mural work. We didn’t want to hog it all and wanted to share it with our friends and OM’s partners.
Other Pages (223)
- Facebook, FIND YOUR FACEBOOK GROUP
Facebook < Back FIND YOUR FACEBOOK GROUP Overview Service Outdoor Advertising industry Technology markets Los Angeles, San Francisco, New York Wall(s) 3 Walls impressions 2.29M+ We all want to be part of a group yet be proud and true to our individuality. Facebook wants to help us find others who share similar niches and bridge the gap of loneliness with togetherness. Finding a community you belong to can make for a meaningful Facebook experience. In the past, Facebook has teamed up with Overall Murals to bring their concept of More together to the real world, and we did the same with this large art mural of unique characters overlooking Hollywood Boulevard. The photo-realistic public art display shows OM's unmatched eye for detail and color. This ode to togetherness will grab any passerby's attention and encourage them to find their Facebook group. Previous Next
- Spotify, CLAIM YOUR SPACE
Spotify < Back CLAIM YOUR SPACE Overview Service Public Art industry Art & Culture markets New Orleans, Nashville, Detroit Wall(s) 4 Walls impressions Spotify celebrated pride with four murals featuring popular LGBTQA+ musicians for their latest campaign Claim Your Space. Claim Your Space is the opportunity for queer artists to be seen, heard, and make their presence known to others. The series of murals claim literal space as well as cultural space for LGBTQQIA+ creators and activists and were designed by queer illustators, Mohammed Fayaz, Mia Saine and Gggrimes. Each mural highlights a small selection of artists who’ve made an impact on that city’s sound and hand painted in the city they came from. Our Real Estate team scouted walls for each design and our production team took the artwork and sized it properly for hand painting execution. Our paint crew then took to the streets where we hand painted the murals in Detroit, Nashville and New Oreans in city's known for its music in hopes to create opportunities for affirmation, inspiration, and reflection. Previous Next
- INSTAGRAM, YOURS TO MAKE
INSTAGRAM < Back YOURS TO MAKE Overview Service Outdoor Advertising industry Technology markets San Francisco, Los Angeles, New York, Atlanta, Chicago Wall(s) 11 walls impressions 6.5M+ Instagram has launched a new campaign “Who We Become Is Yours to Make.” showcasing how users can explore who they really are with Instagram. After a year that was anything but normal, the world’s most popular social media app aims to push progress, optimism, and reinvention with a campaign focused on empowering people through self-exploration. Because let’s face it, it’s cool to embrace “your weird”. Instagram chose 11 of our wallscapes making it our biggest mural campaign to date!! Care to challenge Instagram and make it 12? Murals were located in 5 major cities including, New York City , Chicago , Atlanta , Los Angeles, and San Francisco in areas that are culturally impactful, create major buzz, and appeal to a broad audience of users to the app. Our team hand painted a variety of Instagram Creators including artists, models, athletes, and even a digital alien. These Creators included @Plutopanther, a panther chameleon that likes to hang out on top of its owner’s, @thehanakatan , head and can be found on our three murals in SoMA , Williamsburg , and Bushwick . In Venice Beach and Wicker Park , our team tapped into make-up, painting @madroni_redclock , a funky makeup artist known for their unique aesthetic of using paint rollers, forks, towels, etc. to apply their makeup. And to take things one step further, our team worked on something out of this world with a mural depicting digital terrestrial avatar, @alizarexx , who floats within an intergalactic backdrop on another one of our Venice Beach walls and in Little Five Points. And who’s responsible for all the photos?? None other than the multi-disciplinary artist, Bella Newman who photographed portraits of each Instagram creator, displayed in the campaign’s artwork. Her raw style of capturing the uniqueness and individuality of the various influencers made for the dreamlike and in-your-face mural. The portraits combined with the murals’ size, color, and creativity plus being strategically displayed in some of our best hand paint locations was the formula for a successful mural campaign – Plus who doesn’t stop to touch the mural to see if it’s really hand painted! With Instagram’s creative direction and artwork, the app continues to prove itself as a platform for self-expression. Each mural featured each Creator’s Instagram handle allowing onlookers to connect with those portrayed in the campaign and aligning with Instagram’s continued support to connect its users and facilitate community building for all, coast to coast. Previous Next