Gotham FC, a well-known women's soccer team, recently welcomed four talented players to their team: Crystal Dunn, a two-time Olympian, a World Cup champion, and three-time NWSL champ, Rose Lavelle, the youngest player on the American roster at the 2019 Women's World Cup, Tierna Davidson, and Emily Sonnett. To celebrate this exciting news, Gotham FC collaborated with Overall Murals to create a hand painted mural that captured the essence of the team's new members on Lafayette St. & Canal St. in SoHo, New York. 

The completed mural served as a beautiful backdrop for the star players themselves. Crystal, Rose, Tierna, and Emily visited the mural, expressing their excitement to see their likenesses painted on the walls of the vibrant SoHo neighborhood seen by 2.1M+ passersby. 

Gotham FC used social media to amplify the mural's reach and impact. They shared professionally captured photos of the players posing in front of the mural on their social media platforms, reaching 210K fans, followers, and fellow athletes. 

Choosing a hand painted mural over a conventional vinyl billboard was a deliberate decision by Gotham FC and Overall Murals. They recognized the value of investing time and effort into a unique, handcrafted piece of art. 

The mural stood out visually and conveyed a sense of authenticity and dedication that resonated with the players and the community. The mural was completed just in time for Gotham FC's training camp on January 29th, symbolizing the beginning of a new chapter for the team with the arrival of these exceptional players.